2022 CLIO Grand and Gold winning event for the largest ever Times Square Billboard takeover launch ing the worldwide re-branding of the Harry Potter theatrical franchise. In connection with agency partner, AKA, we managed the synchronization of 51 billboards, permitting, multi camera recording, Influencer and VIP attendance and live celebrity interactions.

https://clios.com/entertainment/winner/live-entertainment-out-of-home/harry-potter-and-the-cursed-child/turning-times-square-into-a-360-imax-theatre-121645

https://clios.com/entertainment/winner/live-entertainment-experiential-events/harry-potter-and-the-cursed-child/making-magic-real-for-broadway-121605

Inc magazine called this one of the top marketing events of the year “These companies and their brands found new ways to catch attention.”